8 Questions to Ask Before Switching Accounting Firms

Kimberly Green | 2026-04-14

8 Questions to Ask Before Switching Accounting Firms Switching accounting firms is like switching dentists—you want to do it once with the right person, not twice because you picked wrong the first time. The stakes are higher though. A bad fit costs you time, accuracy, and money you could be reinvesting in growth. The problem isn't finding firms that can do bookkeeping or taxes. It's finding firms that will actually care about your specific situation. Too many founders get seduced by slick sales pitches, only to discover three months in that they're now a file number in a queue. Here are eight questions that separate the firms that genuinely understand your business from the ones that are just trying to fill seats. 1. What's Your Cleanup Fee, and How Do You Calculate It? Before you sign anything, ask about cleanup fees. And don't let vague answers slide. If your current accounting situation is messy—misclassified expenses, multiple bank accounts that aren't reconciled, years of disorganization—the new firm has to fix it. That work costs them time. Most reputable firms charge cleanup fees ranging from $1,500 to $5,000 depending on how tangled the mess is. Some charge hourly rates ($150–$300/hour is typical). A few include it in their onboarding. What matters is that they tell you upfront. Any firm that dances around this question is either disorganized or planning to surprise you with a bill later. Neither is what you want. 2. Who's Actually Going to Do My Work—and Who Did I Meet in the Sales Call? Here's where honesty gets thin. In the sales call, you might meet a sharp partner who asks all the right questions and makes you feel heard. Then you onboard, and your actual bookkeeper is someone you've never talked to. This isn't always bad. Senior partners can't do every client's books. But you need to know the difference before you sign. Ask: Who is my primary contact? Will this person change if the firm restructures? What's the escalation path if I have an issue they can't solve? Ideally, you're meeting or at least getting a clear bio of the person who'll actually handle your work. If they can't tell you, that's a red flag. 3. Do You Have Backup Coverage if My Bookkeeper Gets Sick or Leaves? This one reveals whether the firm is operationally stable or just barely hanging on. Good firms have redundancy. If your assigned bookkeeper gets sick, goes on vacation, or—let's be real—quits suddenly, you don't want your tax deadlines to stall. Established firms have backup people trained on your account. They also document your setup so knowledge doesn't live in...

Continue exploring

Sam's List — vetted directory of financial professionals

Find & Review Financial Professionals

Sam's List is a vetted directory of CPAs, bookkeepers, financial advisors, and fractional CFOs. Browse verified reviews, transparent pricing, and real client outcomes — with no referral fees and no pay-to-play rankings.

Sam's List — find vetted CPAs, bookkeepers, financial advisors, and fractional CFOs with verified client reviews
Vetted financial professionals, trusted by founders and high-net-worth individuals.

Browse by profession

Get matched

Take the 30-second matching quiz to get introduced to vetted professionals who fit your situation.

Read reviews

Write a verified review of a professional you've worked with, or browse existing reviews on any firm's profile.

Frequently asked questions

What is Sam's List?

Sam's List is a curated directory of vetted financial professionals including accountants, CPAs, financial advisors, bookkeepers, and fractional CFOs. We help business owners and high net worth individuals find the right professional through verified reviews, detailed profiles, and a matching quiz that connects you with professionals based on your needs, industry, and financial profile.

How does Sam's List vet the professionals on the platform?

Every professional on Sam's List goes through a review process before being listed. We review their credentials, confirm they are actively practicing, and monitor their client reviews over time. Unlike directories that let anyone pay to be listed, we maintain quality standards so the professionals you see are legitimate and reputable.

Are the reviews on Sam's List real?

Yes. Every review on Sam's List is submitted by someone who has interacted with that firm. We do not allow firms to remove negative reviews or manipulate their ratings. Every reviewer must authenticate through LinkedIn, Google, or Twitter before submitting a review. No anonymous reviews are allowed.

How is Sam's List different from other financial professional directories?

Most other platforms take 5-10% of your annual contract when you hire a firm through them, sometimes in perpetuity. Sam's List takes zero referral fees and zero commissions. Our reviews are verified through social authentication and cannot be removed by the firm, and our matching quiz recommends professionals based on your specific situation rather than who paid the most for visibility.

Does it cost anything to use Sam's List?

No. Sam's List is completely free for anyone searching for a financial professional. You can browse profiles, read reviews, take the matching quiz, and contact professionals at no cost.